|
|
Results Summary
|
1. Type of accommodations you used?
|
| | Response
Percent | Response
Total |
| Gay Men's Resort |
 |
82.13% |
216 |
| Gay Men and Women's Resort |
|
3.04% |
8 |
| All Welcome Hotel |
|
6.08% |
16 |
| Stayed with Family/Friends |
|
3.80% |
10 |
| Other |
|
4.94% |
13 |
| Total Respondents : | 241 |
|
|
2. How long was your visit?
|
| | Response
Percent | Response
Total |
| 1 night |
|
1.67% |
4 |
| 2 nights |
|
7.50% |
18 |
| 3 nights |
|
17.92% |
43 |
| 4 nights |
|
20.83% |
50 |
| 5 nights |
|
16.25% |
39 |
| 6 nights |
|
7.92% |
19 |
| 1 week |
|
12.92% |
31 |
| 1-2 weeks |
|
9.58% |
23 |
| 2-3 weeks |
|
2.50% |
6 |
| 3+ weeks |
|
2.92% |
7 |
| Total Respondents : | 240 |
|
|
3. What was the average nightly rate? (USD)
|
| | Response
Percent | Response
Total |
| $0 |
|
2.11% |
5 |
| less than $100 |
|
11.39% |
27 |
| $100-$149 |
|
39.66% |
94 |
| $150-$199 |
|
32.49% |
77 |
| $200-$249 |
|
8.44% |
20 |
| $250-$299 |
|
2.95% |
7 |
| over $300 |
|
2.95% |
7 |
| Total Respondents : | 237 |
|
|
4. Where were your accommodations located?
|
| | Response
Percent | Response
Total |
| Near Ft. Lauderdale Beach |
|
72.27% |
172 |
| Near Other Beaches |
|
1.26% |
3 |
| Ft. Lauderdale - Inland |
|
5.46% |
13 |
| Ft. Lauderdale - Downtown |
|
2.10% |
5 |
| Ft. Lauderdale - Near Air/Cruise Ports |
|
1.68% |
4 |
| In or near Wilton Manors |
|
15.97% |
38 |
| Other |
|
1.26% |
3 |
| Total Respondents : | 238 |
|
|
5. How did you make your reservations?
|
| | Response
Percent | Response
Total |
| Direct by phone |
|
34.05% |
79 |
| Direct through their website |
|
41.81% |
97 |
| Through a travel agent/consultant |
|
12.93% |
30 |
| Through an online reservation system |
|
6.90% |
16 |
| Through my travel companion |
|
0.00% |
0 |
| In person at the resort |
|
1.29% |
3 |
| Other: |
|
3.02% |
7 |
| Total Respondents : | 232 |
|
|
6. Which of these greatly influenced your decision to stay there?
|
| | Response
Percent | Response
Total |
| The property's website |
|
17.67% |
162 |
| Helpful phone interactions |
|
4.47% |
41 |
| Helpful email interactions |
|
5.02% |
46 |
| Referral by a friend |
|
3.27% |
30 |
| Referral by a travel agent/consultant |
|
4.36% |
40 |
| Internet reviews |
|
7.52% |
69 |
| Magazine/Newspaper reviews |
|
2.07% |
19 |
| General reputation |
|
4.69% |
43 |
| Price |
|
12.21% |
112 |
| Room/Suite choices available |
|
9.60% |
88 |
| Amenities available |
|
11.01% |
101 |
| Location |
|
14.07% |
129 |
| Other: |
|
4.03% |
37 |
| Total Respondents : | 252 |
|
|
7. Which, if any, of these Internet review/ratings websites helped you make a decision?
|
| | Response
Percent | Response
Total |
| Pink Choice |
|
3.92% |
8 |
| Trip Advisor |
|
25.98% |
53 |
| Planet Out |
|
7.35% |
15 |
| Out & About |
|
10.78% |
22 |
| Naked Concierge |
|
42.16% |
86 |
| Frommers |
|
1.47% |
3 |
| Other: |
|
8.33% |
17 |
| Total Respondents : | 158 |
|
|
8. Please rate the general quality of these factors
|
|
5 |
4 |
3 |
2 |
1 |
n/a |
Response
Total |
| Room Cleanliness |
62.73% (138) |
26.82% (59) |
5.91% (13) |
2.73% (6) |
0.45% (1) |
1.36% (3) |
220 |
| Property Cleanliness |
61.36% (135) |
30.45% (67) |
4.55% (10) |
1.36% (3) |
0.91% (2) |
1.36% (3) |
220 |
| Room Amenities |
38.36% (84) |
41.10% (90) |
15.98% (35) |
0.91% (2) |
2.28% (5) |
1.37% (3) |
219 |
| Property Amenities |
43.12% (94) |
41.74% (91) |
9.17% (20) |
3.21% (7) |
1.38% (3) |
1.38% (3) |
218 |
| Breakfast |
19.91% (43) |
18.52% (40) |
28.24% (61) |
16.20% (35) |
8.33% (18) |
8.80% (19) |
216 |
| Happy Hour |
14.08% (30) |
17.84% (38) |
18.78% (40) |
9.39% (20) |
6.57% (14) |
33.33% (71) |
213 |
| Parking |
36.57% (79) |
30.56% (66) |
19.91% (43) |
4.17% (9) |
1.85% (4) |
6.94% (15) |
216 |
| Pool |
45.66% (100) |
34.70% (76) |
12.33% (27) |
3.20% (7) |
0.91% (2) |
3.20% (7) |
219 |
| Jacuzzi |
37.50% (81) |
27.31% (59) |
6.94% (15) |
2.78% (6) |
1.85% (4) |
23.61% (51) |
216 |
| Staff Attitude |
59.82% (131) |
24.66% (54) |
6.85% (15) |
3.65% (8) |
2.28% (5) |
2.74% (6) |
219 |
| Total Respondents: | 221 |
|
|
9. If you would like to add a comment or personal experience, please do:
|
|
|
|
|
