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Results Summary
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1. Do you drink alcoholic beverages?
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| | Response Percent | Response Total |
| Yes |
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86.20% |
256 |
| No |
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13.80% |
41 |
| Total Respondents : | 297 |
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2. What is your gender?
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| | Response Percent | Response Total |
| Male |
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97.57% |
281 |
| Female |
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1.39% |
4 |
| Transgender |
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1.04% |
3 |
| Total Respondents : | 288 |
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3. What is your age group?
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| | Response Percent | Response Total |
| under 21 |
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2.12% |
6 |
| 21-29 |
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5.30% |
15 |
| 30-39 |
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18.73% |
53 |
| 40-49 |
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34.28% |
97 |
| 50-59 |
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27.92% |
79 |
| 60-69 |
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9.89% |
28 |
| 70-79 |
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1.41% |
4 |
| 80-89 |
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0.35% |
1 |
| 90+ |
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0.00% |
0 |
| Total Respondents : | 283 |
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4. What types of bars and clubs were your favorites?
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| | Response Percent | Response Total |
| Dance clubs |
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16.97% |
101 |
| Music/Video cruise bars |
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17.31% |
103 |
| Sports bar |
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9.75% |
58 |
| Country/Western bar |
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6.89% |
41 |
| Leather/Levi bar |
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14.29% |
85 |
| Neighborhood bars |
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22.52% |
134 |
| Hip Hop bars |
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1.85% |
11 |
| Wine bars |
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7.06% |
42 |
| Other: |
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3.36% |
20 |
| Total Respondents : | 225 |
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5. Which of these did you enjoy while in a bar or club?
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| | Response Percent | Response Total |
| The music/videos |
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26.15% |
137 |
| Dancing |
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19.08% |
100 |
| Live band |
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4.96% |
26 |
| Drag performance |
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8.40% |
44 |
| Special bar event |
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9.16% |
48 |
| Games (pool, darts, video, etc.) |
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9.35% |
49 |
| Karaoke |
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2.67% |
14 |
| Erotic dancer |
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14.69% |
77 |
| Lap dance |
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5.53% |
29 |
| Total Respondents : | 195 |
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6. How did you find out about the bars and clubs that you visited?
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| | Response Percent | Response Total |
| Resort staff recommendation |
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14.20% |
74 |
| In-room concierge book |
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8.64% |
45 |
| Ad in print publication |
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18.23% |
95 |
| Ad on a website |
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16.31% |
85 |
| Found on previous visit |
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17.85% |
93 |
| Recommendation from other guest or friend |
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17.27% |
90 |
| Noticed by driving/walking by |
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7.49% |
39 |
| Total Respondents : | 194 |
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7. On average, how much did you spend per day, per person, on beverages purchased in a bar or club?
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| | Response Percent | Response Total |
| $0 - $25 |
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42.08% |
77 |
| $26 - $49 |
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42.08% |
77 |
| $50 - $99 |
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10.38% |
19 |
| $100 or more |
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5.46% |
10 |
| Total Respondents : | 183 |
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8. At any time during your visit, did you make an active choice to go to a bar or club during happy hour or when drink specials were being offered?
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| | Response Percent | Response Total |
| Yes |
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60.54% |
112 |
| No |
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39.46% |
73 |
| Total Respondents : | 185 |
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9. How did you MOST OFTEN get to and from the bars and clubs?
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| | Response Percent | Response Total |
| I drove |
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53.55% |
98 |
| I had a designated driver |
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15.30% |
28 |
| I took a cab/shuttle |
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22.95% |
42 |
| I walked |
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6.56% |
12 |
| Other: |
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1.64% |
3 |
| Total Respondents : | 183 |
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10. Please rate the following based on your overall experiences:
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5 |
4 |
3 |
2 |
1 |
n/a |
Response Total |
| Drink Prices |
16.95% (30) |
33.33% (59) |
42.37% (75) |
5.65% (10) |
0.56% (1) |
1.13% (2) |
177 |
| Drink Selection |
37.85% (67) |
40.11% (71) |
20.34% (36) |
0.56% (1) |
0.00% (0) |
1.13% (2) |
177 |
| Bar/Club Staff |
25.99% (46) |
47.46% (84) |
22.03% (39) |
2.82% (5) |
0.56% (1) |
1.13% (2) |
177 |
| Entertainment (music, games, drag, etc.) |
14.86% (26) |
37.14% (65) |
36.00% (63) |
6.29% (11) |
0.57% (1) |
5.14% (9) |
175 |
| Friendliness |
30.11% (53) |
38.07% (67) |
25.57% (45) |
3.41% (6) |
1.70% (3) |
1.14% (2) |
176 |
| Cleanliness |
16.67% (29) |
41.38% (72) |
33.33% (58) |
5.75% (10) |
1.72% (3) |
1.15% (2) |
174 |
| Total Respondents: | 177 |
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11. Did you participate in the Happy/Social Hour where you stayed?
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| | Response Percent | Response Total |
| Yes |
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57.75% |
108 |
| No |
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20.86% |
39 |
| Not offered where I stayed |
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21.39% |
40 |
| Total Respondents : | 187 |
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12. Did you purchase alcohol to have in your room where you stayed?
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| | Response Percent | Response Total |
| Yes |
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55.91% |
104 |
| No |
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44.09% |
82 |
| Total Respondents : | 186 |
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13. Would your experiences in our bars and clubs be a factor in deciding to return to Fort Lauderdale?
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| | Response Percent | Response Total |
| Yes |
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74.35% |
142 |
| No |
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25.65% |
49 |
| Total Respondents : | 191 |
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14. What were your main reasons for going to a bar or club?
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| | Response Percent | Response Total |
| Went with friends |
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19.61% |
10 |
| The music/videos |
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13.73% |
7 |
| To dance |
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13.73% |
7 |
| To meet others |
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33.33% |
17 |
| Live band |
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1.96% |
1 |
| Drag performance |
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3.92% |
2 |
| Special bar event |
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1.96% |
1 |
| To play games (pool, darts, video, etc.) |
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5.88% |
3 |
| Karaoke |
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0.00% |
0 |
| Other: |
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5.88% |
3 |
| Total Respondents : | 27 |
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15. At most bars, did you have adequate non-alcoholic beverage choices?
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| | Response Percent | Response Total |
| Yes |
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88.00% |
22 |
| No |
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12.00% |
3 |
| Total Respondents : | 25 |
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16. What types of bars and clubs were your favorites?
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| | Response Percent | Response Total |
| Dance clubs |
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10.42% |
5 |
| Music/Video cruise bars |
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18.75% |
9 |
| Sports bar |
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14.58% |
7 |
| Country/Western bar |
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4.17% |
2 |
| Leather/Levi bar |
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20.83% |
10 |
| Neighborhood bars |
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25.00% |
12 |
| Hip Hop bars |
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0.00% |
0 |
| Other: |
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6.25% |
3 |
| Total Respondents : | 26 |
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17. Were you a designated driver during your visit?
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| | Response Percent | Response Total |
| Yes |
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61.54% |
16 |
| No |
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38.46% |
10 |
| Total Respondents : | 26 |
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18. If you would like to add a comment or personal experience, please do:
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